about us
Branding & Websites That Don’t Just Look Good, They Drive Better Business
Since 2018, My Wolf Design has partnered with business owners who know their brand or website isn’t broken it’s just not working hard enough.
Most websites don’t fail because they look outdated.
They fail because the strategy behind them no longer matches the business.
That gap creates confusion.
For your audience. For your leads. For you.
We help close it.
CREATIVE DESIGN STUDIO SPECIALIZING IN BRANDING AND WEBSITES FOR INTERIOR DESIGNERS, MENTAL HEALTH, MEDICAL AESTHETICS, SALONS, CREATIVES, COACHES, REALTORS, WELLNESS AND MORE
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CREATIVE DESIGN STUDIO SPECIALIZING IN BRANDING AND WEBSITES FOR INTERIOR DESIGNERS, MENTAL HEALTH, MEDICAL AESTHETICS, SALONS, CREATIVES, COACHES, REALTORS, WELLNESS AND MORE /
What We Actually Do
We don’t start with colours, fonts, or layouts.
We start with:
what your business actually does now
who you need to attract next
what your audience needs to understand quickly
where your current site is creating friction
From there, we build brands and websites that clarify, guide, and convert.
Not decoration.
Infrastructure.
Why Strategy Matters
A strategic brand and website should:
answer questions before the call
attract better-fit leads
reduce hesitation and confusion
support higher-value conversations
grow with your business, not hold it back
f your website looks “fine” but:
leads seem confused
you’re over-explaining on calls
maintaining it feels exhausting
it no longer reflects the business you’re running
That’s not a design issue.
It’s a strategy one.
meet the founder
Meredith Wolf
a few call me wife, mom and bonus mom
My Wolf Design was founded by Meredith Wolf, a creative strategist with a background in leadership, sales, and marketing.
That experience shapes everything we do here.
We don’t design in a vacuum.
We design with real business behaviour in mind; how people decide, trust, hesitate, and move forward.
The goal isn’t just a site you like.
It’s a site that works.
how we work
Our process is collaborative, focused, and intentional.
We believe:
clarity beats complexity
fundamentals matter more than trends
doing it right once is better than fixing it later
strategy should make things feel simpler, not heavier
Every decision has a reason.
Every element has a job.
WATERLOO REGION READER'S CHOICE WINNER 2024, 2023, 2022, 2021, 2020, 2019
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WATERLOO REGION READER'S CHOICE WINNER 2024, 2023, 2022, 2021, 2020, 2019 /
match made in heaven
Are we a fit?
We work best with business owners who:
are growth-minded and self-aware
know they’ve outgrown DIY systems
value clarity over aesthetics alone
want strategy, not just execution
If you’re looking for something “quick and pretty,” we’re probably not the right fit.
If you’re ready for alignment, direction, and long-term support — we are.
Your Brand & Website Can Work Harder.
If you’re ready for clarity, confidence, and a site that actually supports your business, this is the place to start.