Brand and website design
for service-based businesses
Nothing here is a template.
Eight years of giving the advice nobody else will.
Looking for Brand Kits or Website Templates? Those are in the Shop, priced and ready, no call required.
CREATIVE DESIGN STUDIO SPECIALIZING IN BRANDING AND WEBSITES FOR INTERIOR DESIGNERS, MENTAL HEALTH, MEDICAL AESTHETICS, COACHES, WELLNESS AND MORE
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CREATIVE DESIGN STUDIO SPECIALIZING IN BRANDING AND WEBSITES FOR INTERIOR DESIGNERS, MENTAL HEALTH, MEDICAL AESTHETICS, COACHES, WELLNESS AND MORE /
Two halves, and most studios pick one
Most studios sit in one of two camps. The pretty ones who don't think about search, and the search ones who build you something that functions and looks like everyone else.
You need both. Being good at one is not the same as being good at both, and you can check this yourself in ten minutes. Look at three studios you're considering and find the half each one is missing.
We do brand, copy, photography direction, user experience and search visibility under one roof, which is why the audit covers all of it. It's also why the site we build still works two years later, when the pretty one has stopped ranking and the technical one never sounded like you.
START HERE
Two ways in
Most people come to us for one of these two. You can buy the brand on its own and stop there. The website is the bigger build, and it doesn't start until the brand exists.
Custom Branding
The part people think is a logo. The logo is about ten percent of it.
The rest is your position in the market, who you're for, what you charge, what you stand for, and how all of that sounds to someone who has never met you. Every design decision afterward gets made off that.
Plenty of people stop here. A brand on its own is a real project, and if your website is fine for now, this is the right place to spend the money.
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Brand strategy & positioning
Custom logo suite
Strategic colour & typography system
Comprehensive brand guidelines
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You've outgrown what you started with, and you can feel it every time you send someone your logo.
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Starting at $2,495
Custom Website Design
Built in Squarespace. We write the copy, and that isn't optional on a custom build. It's the part most people are surprised by and the part that does the most work.
Structure first, then copy, then design. When it's built properly, the only reason to open it again is a new hire, a new service, or a price change. You should not be adjusting margins on a Tuesday.
Brand comes first. If you don't have one yet, we'll build it before the site. Not to sell you more. A website is a set of decisions about who you're talking to and what you're worth, and without a brand behind it we'd be making those decisions up.
Real photography isn’t a nice to have. Stock is the fastest way to look like everyone else, and in your industry people can tell. So a custom site doesn't launch on it.
If you already have a photographer you love, we'll brief them so the shoot matches the brand. If you'd rather we handle it, we shoot for our own clients and it's quoted separately.
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Custom site design
Strategic page structure
Professional copywriting
SEO foundations
Mobile optimization
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Growing brands that need a multi-page, deeply strategic online platform.
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Starting at $6,950
Upgrades & Add-ons
Help your brand show up strong, every time.
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A shoot built off your brand, so the images match the colours, the tone, and the client you're trying to reach. Not headshots.
We shoot for our own clients and for former clients whose brand we built. Not for anyone else, because without a clear brand direction you get nice photos that don't do anything. You'd be paying for a day with a camera instead of images that make your marketing work.
PHOTOTRAPHY TIER 1 $650
1.5 hours shoot time
40 edits
Up to 2 people
TIER 2 $950
2 hour shoot time
60 edits
Up to 4 people
TIER 3 $1200
3 hour shoot time
80 edits
8+ people
ALL PHOTOGRAPHY INCLUDES:
Prep guide
Web size and high resolution images
Travel to 1 location per session, within 30kms radius of Cambridge, ON (additional fees apply if outside radius)
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Your cost-effective and direct communication channel, fostering customer engagement, building brand loyalty, and driving conversions through personalized and targeted messaging.
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12 recommended topics provided
12 blogs written and published to your MWD Squarespace website
12 recommended topics provided
12 blogs written and published to your MWD Squarespace website
Up to 500-900 words per blog
Established publication schedule
12 blogs to be published within 6 months
Basic GEO+SEO research for relevant keywords
1 revision per blog
Established publication schedule
12 blogs to be published within 6 months
Basic SEO research for relevant keywords
1 revision per blog
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1 Additional website page design $250
Copywriting for additional page $250
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Portfolio Landing page
Up to 4 project galleries added
Portfolio landing page copy included
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We design and create 3 custom brand collateral items to keep you showing up polished and professional on all platforms. These can include HTML email signatures, business cards, social media templates, etc. to make an impact!
Additional collateral items can be purchased.
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Custom, branded Canva templates
Using your logos, fonts, colours
Image & text editable
6-8 Grid Post templates (depending on amount of carousels)
2 reel covers
6 Highlight covers
2 profile image options (of logo)
Includes Canva Brand Kit setup (logos, fonts, colours)
1 round of revisions included
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E-COMMERCE SET UP $300
E-COMMERCE SET UP WITH PRODUCTS $500
Add e-commerce to your Squarespace website and sell your products or services, digitally!
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Built into every custom website, so if that's what you're buying, this is already handled.
We run it on its own for two groups. Former clients whose brand and site we built, and people using one of our website templates who want the search work done properly on top of it.
Being findable is not the same as being good. Some of the best people in your industry are invisible on Google, and there's a second problem now, which is whether AI tools mention you when someone asks for a recommendation.
QUICK REFRESHES
Design Days
Five hours of our team on your site, in one day. You send the list, we work in priority order, you see progress the same day.
Not a rebuild. This is for people already on Squarespace who have a foundation worth keeping and a list of things that have been bothering them for a year.
You don't have to be a client. You do have to be on Squarespace.
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5 hours of dedicated design time
Priority task completion
Strategic guidance
Same-day progress
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Clients who already have a foundation and need targeted improvements.
(Web support only for those already on Squarespace.)
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Starting at $1,650
For full package details → Access the Pricing Guide
Not Sure Which Option Is Right for You?
Two ways to start
If you already know what you need, book a call and we'll talk about scope and timing.
If you're not sure, send us your website first. You'll get a written report on your brand, copy, imagery, user experience, and whether you show up in Google and in AI results. No call required, nothing to sit through. Most people book a call after. Some read it and fix things themselves, which is a fine outcome.
Start with the audit
You'll know what's wrong with your website by the end of the week, and what it would take to fix it. Then you decide what you want to do about it.