Where Your Brand Colours Should Appear in Your Business

The key to every professional, easily recognizable brand is consistency.

When brands use the same colours, logos, fonts, patterns, and imagery over and over again, potential clients and customers begin to associate those visuals with their business.

The best way you can brand create consistency is through ensuring you use your Brand Style Guide for your brand’s collateral and platforms.

Here are examples:

• Social Media Feeds

• Website

• Stock photography selections

• Logos

• Email Signature

• Email Marketing

• Instore

• Stationery

• Brand Collateral

• Events

• Photography Shoots (wardrobe, studio, props, etc.)