marketing and design resources for small business owners

THE REAL FUNDAMENTALS OF RUNNING YOUR OWN BUSINESS

The Blog for the Small Business Owner

Being a business owner means we're always learning. We're so excited to share our knowledge with you! These articles are inspired by FAQs you have and common issues/myths we hear and see in the design and marketing industry.

Explore to find tools, resources, and more to understand how to build your business the right way!

Featured Blog Posts

Website Copywriting Meredith Wolf Website Copywriting Meredith Wolf

The 11 Fundamentals of Copywriting in 2023

The key to a great website? Great copywriting. 

Behind every successful website is a talented copywriter who is busy conducting research, writing paragraphs and polishing off documents. With the right approach to copywriting, you can create a website that is not only engaging and informative, but helps your business to rank in relative search results!

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Website Copywriting Meredith Wolf Website Copywriting Meredith Wolf

Copywriting Etiquette: 10 Do's & Don'ts You Should Know

The key to effectively connecting with your audience online? Effective copywriting.

Your digital marketing strategy should take a mutli-channel approach, meaning a cohesive website, email marketing strategy and social media presence. While your branding can help to ensure consistency across all channels and digital platforms, your copywriting should effectively showcase your business through both the tone and messaging.

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Website Copywriting Meredith Wolf Website Copywriting Meredith Wolf

5 Easy Writing Tricks for Better DIY Copy

Good copywriting is a VERY important, but often overlooked, part of online business. If you really think about it, almost every single thing you do in business requires some form of writing: blog posts, websites, social media captions, emails, ads, SEO— everything! So, even if you feel like writing “isn’t your thing,” it’s worth taking the time to get it right.

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